Jonathan Melville: Toying with the movie-going public . .

The LEGO Movie. Picture: PA
The LEGO Movie. Picture: PA
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IT was always going to happen. As sure as night follows day, the chances of a multimillion dollar movie being developed out of Lego was inevitable. What’s surprising is that it’s proving to be so popular.

Producers have been making films out of toys for decades, with properties such as Masters of the Universe and Transformers making their way from the toy store to TV in the first instance, before heading to the cinema screen.

While the Masters of the Universe cartoon was made solely to sell plastic figures, Lego has been around since the 1940s, keeping children enter-tained for decades without the need for cartoons or other spin-offs.

Things changed in 2010, when the straight-to-DVD Lego film, Lego: The Adventures of Clutch Powers, was made. A couple of cartoon series have also been developed, spin-offs from the toy range.

So it wasn’t a shock when it was announced that a big budget movie was going into production, with the voices of Will Ferrell and Morgan Freeman.

Directed and co-written by Phil Lord and Chris Miller, the team behind Cloudy with a Chance of Meatballs and 21 Jump Street, the signs were that this would be more than just a quick cash-in.

Taking as its inspiration the fact that Lego characters are by their very nature created to fit into their surroundings (usually by snapping into place thanks to the holes in their feet), but that perhaps they want to be more independent, The Lego Movie has received rave reviews and is paving the way for more toys-to-film adaptations.

Hot Wheels is rumoured to be heading for the big screen, while He-Man is likely to return along with the rest of the Masters of the Universe, meaning there are plenty more toy stories to be told.