The home of Scottish rugby was today officially unveiled as the BT Murrayfield Stadium.
In a ceremony on the steps leading up to the East Stand, representatives of all branches of the game, led by ex-internationalists Ian McLauchlan, John Jeffrey and Chris Paterson backed by current caps Tim Visser and Greig Laidlaw, saw a giant poster unveiled in stages.
The announcement was topped off by fireworks and cannon fire - causing some apoplexy amongst local wildlife.
SRU chief executive Mark Dodson said of a deal believed to be worth £20 million over four years:
“This is a historic day for Scottish Rugby.
“Murrayfield is our home and has played host to the good of Scottish rugby for almost 90 years.
“Our new partners BT have secured naming rights as part of a long term deal.
“This covers sevens, domestic and cup rugby and four new academies.
“It is unprecedented for Scottish rugby and for Scottish sport.
“There is lots to be proud about; Scottish rugby is developing the game across the whole nation.
“Attendances at Murrayfield and respective games around the country along with the two pro clubs approached 600,000 this season.
“There will be more opportunities for people to take up our game and broaden its reach.”
Peter Oliver, from BT, said: “It is the next step in our partnership that will see us show both Scottish clubs in European competition next season.”