Bruce Cook: Now is time for parents to help children get active

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There was barely time to raise a glass in celebrating Andy Murray’s monumental win at Wimbledon before people had begun to ponder the “legacy” effect of his incredible achievement.

Within minutes of the umpire declaring game, set and match on Centre Court, the debate began to rage about the need for Britain to grasp this opportunity to ensure lasting health benefits for the nation and the nurturing of all the potential young Andy Murrays in waiting.

It’s a topic that Andy’s mum Judy started thinking about long before the final tennis ball was struck. And, as Andy’s longest standing commercial backers, it’s something we at RBS were keen to support.

The result was the launch two years ago of the Set4Sport programme – a fun way for parents to help their children improve co-ordination, balance and agility through play.

Designed by Judy Murray, Set4Sport is a free toolkit bursting with exercises and activities parents can play with their kids, all based on the games Judy played with her sons when they were growing up.

Judy played ball games with Jamie and Andy almost as soon as they could walk. Not only was it great fun for the boys but it helped develop the co-ordination skills that would allow them to play any sport competently in later life.

It’s about kids having fun in a way that develops core sporting skills. And the beauty of it is that any equipment needed will almost certainly be in your home already.

With the school holidays under way and the nation basking in the afterglow of Andy’s second Grand Slam title, there’s no better time for parents to visitwww.Set4Sport.com to register for a free Set4Sport book or download the free app.

If we can encourage more kids to play the sort of games Andy played when he was six, then maybe we’ve more chance of unearthing sports people capable of winning the sort of games he has just won aged 26.

• Bruce Cook is head of sponsorship at RBS Group