Best Betting Sites in the UK: PlayTogga reviews the Top UK Online Bookmakers

Breaking down the best betting sites available in the UK for online sports betting and more. Come and check it out.

Best sites in UK for online sports betting and more according to PlayTogga
Best sites in UK for online sports betting and more according to PlayTogga

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Hunting for the best betting sites in the UK is a tough task. There are so many different candidates to choose from. How do you even start to whittle them down?

Well, how about letting PlayTogga's reviewers do that job for you?

Best sites in UK for online sports betting and more according to PlayTogga

There are a group of online gambling experts who have been using betting sites since their inception, as well as the regular old high-street bookies.

Using their expertise and methodology, they have formulated a list of the best online sports betting sites in the UK, with ZetBet taking the crown. Why waste time registering at random online bookmakers and trawling through Google when everything you need is right here.

Ready to take a look?

Best Betting Sites in the UK

Best sites in UK for online sports betting and more according to PlayTogga

ZetBet: Best overall

Mr. Play Sport: Top pick for football

BetUK: Best for horse racing

Grosvenor Sport: Unmatched betting variety

Best sites in UK for online sports betting and more according to PlayTogga

888 Sport: Most valuable bonuses

FansBet: Best new UK betting site

Kwiff: Most unique promos

Bettarget: Best design

Best sites in UK for online sports betting and more according to PlayTogga

BritainBet: Best variety of sports

1. ZetBet - Best Betting Site in the UK Overall

Offer valid only to customers making a first deposit of £10 or more and make a qualifying bet in accordance with the Bet token Specific Terms and Conditions. The “Welcome Bet token” may not be used in conjunction with any other bonus, promotion or offer. Full T&Cs apply.


£10 free bet

30+ sports betting categories

Best sites in UK for online sports betting and more according to PlayTogga

77% profit boost

eSports markets

128bit Secure Socket Layer (SSL) encryption technology


Occasional loading issues if you switch over to the casino section

ZetBet takes the crown as our number one betting site in the UK, delivering an excellent package of safety, offers, and a wide variety of sports betting markets.

Sportsbook Features 4.9/5

When it comes to an overall blend of safety, offers, and market selection - there really are no online bookmakers as good as ZetBet.

Despite being relatively new to the industry, ZetBet has a good pedigree, coming from the well-known online gambling company, Marketplay Ltd.

There are over 30 sports betting categories to choose from, including the most popular markets in football, all the way down to the more niche offerings of water polo, and even Gaelic hurling, if that's your thing.

As a small side bonus for those of you who like to gamble on more than sports, if you do find yourself getting a little bored, ZetBet has an entire casino section to discover as well.

Bonuses & Promotions 4.6/5

When you make your first deposit and bet of £10 or more at ZetBet, you'll be automatically granted a £10 free bet. No wagering requirements attached.

The only notable terms you should be aware of are that your total odds of the free bet must be 1.80 (4/5) or higher and that the bet will expire after 14 days.

Another key promotion available at ZetBet is the 77% profit boost. If you manage to win an accumulator bet of 4 selections or more, ZetBet will boost your profits by up to 77% with maximum winnings capped at $11,000.

Design & Functionality 4.7/5

Owing to the fact that ZetBet is owned by Marketplay Ltd, its overall design might be familiar to some of you who have visited other online betting sites and sportsbooks before.

The orange and white colour scheme is good enough, and although the design is somewhat of a template, it's not a bad one.

We did have some intermittent issues with loading times when moving between the sportsbook and casino, but they were few and far between.

Banking Tools 4.7/5

Visa/MasterCard Debit

Trustly Open Banking


Instant Banking


Skrill 1Tap


PaySafe Card

ZetBet features a wide variety of payment methods, both popular and more obscure, that cater to a wide player base.

As well as popular options like Visa/MasterCard debit, PayPal, and Skrill - there's also the inclusion of MuchBetter, a smart payment app that is increasing in popularity in the UK.

2. Mr. Play Sport - Best UK Online Betting Site for Football

This offer is for new customers only and is available once per household. Max. Bet token amount £10. Minimum Deposit and wagering on sport to activate the Bet token is £10. Void/cancelled or cashed out bets do not count towards wagering to activate the Bet token. [A further list of the types of play which are prohibited in this promotion is included in Mr Play’s Bonus Policy.] Further T&Cs apply.


Free £10 Bet

77% profit boost

Wide range of football markets


We’ve seen better promos on some other sites

Mr. Play's wide range of football markets and 77% profit boost promotion means it makes our list of the best betting sites at number three.

Sportsbook Features 4.2/5

If you've been reading along with our other mini-reviews, you will notice that Mr. Play's layout and features look similar to ZetBet, and that's because they both come from the same company; Marketplay LTD.

Does that mean we can expect the same quality? Mostly, yes. ZetBet is still our preferred overall choice, but Mr. Play holds its own as a great alternative.

It's especially well worth a look for football betting, offering payout boosts on accumulators and offering a wide range of pre-game and in-play markets.

Bonuses & Promotions 4.1/5

After signing up at Mr. Play you'll automatically opt into their welcome bonus. Deposit £10 and make your first bet, and you'll be awarded a free bet of the exact same value.

Just remember, you'll only have 14 days to use the free bet once it's been credited, and it's not valid with the payment methods PayPal, Skrill, Skrill 1-Tap, Neteller, or PaySafeCard.

Design & Functionality 4.5/5

As previously mentioned Mr. Play has a similar look and layout to our top choice ZetBet, which can only be a good thing. Although it's a template design, it's one that works and functions well throughout.

Banking Tools 4.7/5

Visa/MasterCard Debit



Instant Banking


Skrill 1Tap


Paysafe Card

There is a healthy selection of payment methods available at Mr. Play Sport, featuring some of the most recognisable and trusted names online.

They feature two versions of Skrill, the popular online e-wallet alternative to PayPal. The first is the conventional app, the second is the 1-tap service that doesn't require you to enter your name or password.

3. BetUK - Best Betting Site in the UK for Horse Racing

Full T&C’s Apply. New customers on mobile only. 7 days to claim and stake £10 minimum bet at odds of 1.5 or greater to qualify. Free, void, cashed out or partially cashed out bets do not qualify. Max 3x £10 free bets credited on bet settlement. Full T&CS apply.


Bet £10, get £30

Bet UK Acca Club

Freeto-view horse racing

Combined casino


Small amount of banking tools

If you're looking for excellent horse racing markets and free-to-view live streams, then you need to go no further than BetUK.

Sportsbook Features 4.1/5

BetUK's hybrid front page is a bit different to a lot of the other betting sites on here. At first, it's hard to tell whether you're on a sportsbook or a casino, as such is the way it blends into each other.

Turns out, it's a little of both.

If you're looking for a betting site to bet on horse racing, you'll be hard-pressed to find a better site than BetUK. They have betting markets from horse racing competitions all over the globe, as well as the ability to live stream all the races for free.

Combine that with that its acca club promotion where you can boost your accumulator winnings by up to 50%, and you've got an excellent recipe for horse betting sites in the UK.

Bonuses & Promotions 4.1/5

The main welcome promotion for BetUK is, unfortunately, only available to mobile users, but it's well worth registering on your smartphone to take advantage of it. All you have to do is make a deposit and bet of £10, and you'll be credited with three separate bets of £10.

The caveat of BetUK's promotion is that you have to wager your free bets on accumulator selections of 4 or more. So, instead of it being three separate free bets, it's more like it’s separate free accumulator bets.

Design & Functionality 4/5

As we mentioned briefly before, BetUK's design is notably different from the other betting sites on this list. It has a hybrid approach where the casino and sposrtsbook seemingly occupy the same space.

It's not the worst idea in the world, but we'd still prefer there to be clear and distinct sections for both the sportsbook and the casino. It's not confusing so much as untidy and odd-looking.

Beyond that, we enjoyed BetUK's Quadrophenia-style logo and colour scheme, which certainly gives it a distinctly British flavour.

Banking Tools 3.9/5

Instant Transfer


Visa/MasterCard Debit

There is a vanishingly small amount of banking tools available at BetUK, which isn't ideal. Most players will opt to use PayPal, although the most prominently displayed option is Instant Transfer - a deposit method that initiates a direct transfer from your personal bank account.

4. Grosvenor Sport - UK Betting Site with Great Betting Variety

Customers must be a registered account holder at the Website in order to take part in the Grosvenor Casinos “Million Pound Picks” promotion (“(the “Promotion”). The prizes available as part of the Promotion are only open to customers legitimately registered and whose identity, age and residency have been verified with the casino. Full T&C’s apply.


Million pound picks sports promo

Double your odds

Also a great casino bonus

Competitive odds guaranteed

Excellent poker room


No significant welcome bonus for the sportsbook

Fourth on our list is Grosvenor sport, a comprehensive sports betting platform with an excellent poker room to boot.

Sportsbook Features 4.2/5

If you're looking for a sportsbook that's packed with special features, markets, and even has some room left over for an excellent poker platform, then Grosvenor might just be the betting site for you.

Horse racing fans will enjoy their best odds guaranteed offer, which always ensures you'll be given the highest price that your horse goes off at, even if you backed it at a lower one. They also periodically add extra races, increasing your chances to win even more.

If you fancy something different from sports betting, then Grosvenor also features its own casino and top-tier downloadable poker platform, all within the same convenient place.

Bonuses & Promotions 4.3/5

While there's no real clear welcome offer or free bet promotion, that doesn't mean that Grosvenor lacks ongoing bonuses and promotions. On the contrary, it features some of the widest selections in the industry.

One of our favourite examples was the 'double your odds' bonus, in which new users are eligible to have their first bet odds value doubled - a fantastic way to get a boost on your first bet, if you're lucky enough.

Other ongoing promotions include Million Pound Picks, where each week the person who correctly guesses the most first goalscorers wins a grand prize of £2,000.

Design & Functionality 4.4/5

Grosvenor features a sleek and consistent design across all platforms on its website. Browsing the sportsbook and placing a bet is a simple process, and we were able to use the overall website without any loading issues or unwanted interruptions.

Banking Tools 4/5

Visa/MasterCard Debit


Click to Pay


There's a very small selection of banking tools available at Grosvenor Sport, but the bases - like debit cards and PayPal - are still covered.

5. 888 Sport - UK Online Betting Site with Great Bonuses

Min deposit £10. A qualifying bet is a ‘real money’ stake of at least £10. Min odds 1/2 (1.50) . Free Bets credited upon qualifying bet settlement and expire after 7 days. Free Bet stakes not included in returns. Casino Bonus must be claimed within 7 days and expires after 14 day. Full T&Cs apply.


Bet £10, get £30 in free bets

£5 free bet every week

Also great blackjack and roulette games

Also one of the best poker sites in the UK(link to

BetFeed feature


No 24/7 live chat support

888 Sport's global reputation and a treasure trove of bonus offers make it an easy choice for inclusion on our list of the UK's top sports bookmakers.

Sportsbook Features 4.7/5

Even if you have very little familiarity with the world of online gambling, 888 Sport is still a brand you are probably aware of. That's because they've been around for a long time and have built up a stellar reputation.

When you log on to use their sportsbook, it's not difficult to see why. The range of markets and sports available to bet on dwarfs the competition, with an almost overwhelming amount of choice available at your fingertips.

One of our favourite features of 888 Sport was the 'BetFeed'. This handy little tool displays trending bets in real-time, so you can make informed punts based on all the latest market movements.

Bonuses & Promotions 5/5

Undoubtedly the strongest point of 888 Sport - the bonus and promotion section is packed with offers for players of all stripes.

The welcome bonus gives you £30 in free bets after you deposit and make an initial bet of £10. There are no wagering requirements attached, so you're free to place your bets as you see fit and withdraw any winnings straight away as a result.

Elsewhere at 888 Sport, you're also given the opportunity to land a £5 bet each week simply by wagering £20 or more on multiples or bet builders. If you love doing a weekly accumulator on football, this offer is an absolute no-brainer.

Another excellent offer is the ability to win a free £5 every day, simply by winning a wager of 4/1 or more. There are very few other betting sites out there that make it worth your while to bet at than 888 Sport.

Design & Functionality 4.4/5

The distinctive orange and black of 888 Sport's colour scheme is one of the nicest designs we've seen on a betting website. It's easy on the eye and pretty stylish to boot.

Furthermore, the website runs smoothly and is intuitively designed to ensure even the least tech-savvy amongst you will be able to make sense of it.

As an added bonus, 888 Sport has recently added a 'light mode' option to go with their traditional black and orange design scheme. So, if you ever fancy dialling up the brightness a notch, now's your chance.

Banking Tools 4.1/5

Visa/MasterCard Debit



Paysafe Card



Most players will be able to find a deposit method they recognise at 888 Sport. Amongst the highlights are Skrill and Neteller, two of the most popular alternative e-wallets to PayPal available online.

Best Betting Sites in the UK - Runners-Up:

Explaining the Benchmarks for the Best UK Betting Sites

Sportsbook Features:

Although most sportsbooks seem the same from afar, a little bit of close analysis can reveal a lot about all the features and distinctions that make one betting site unique from another.

That close analysis is exactly what we aim to do here. Anything significant or unique we think is worth highlighting, and we’ll do so in our reviews.

Bonuses & Promotions:

Bonuses have all but taken over the online betting landscape. There are so many betting sites to choose from in the UK these days, that promotions and bonuses are increasingly being used as an easy and effective way to attract punters.

But not all UK casino bonuses are built the same. Some of them are almost downright useless. For example, you need to check if the bet credits stake/bet wagers you place are included in the bonus, what the qualifying real money bet is, whether any deposit method restrictions apply, and so on.

We'll make sure you're only aware of the highest quality bonuses available, and read the small print so you don't have to. In that way, you’ll know exactly what payment methods exclusions apply (if any) and what the qualifying deposit is.

Design & Functionality:

The terms design and functionality encompass two major things about the betting sites we are reviewing. The first is how they look, and the second is how they run.

It should be a painless experience to make an online bet in this day and age. Overcomplicated and confusing sportsbooks will be marked down aggressively.

Perhaps less importantly, we also think a good sports betting site should look good.

We're not saying they have to be David Beckham, but they should at least be charming enough to bring home to your mother.

Banking Tools:

Banking tools are important. People always need to know their money is safe online. That's why everyone has their own preferred payment methods. If you have a long and trusted relationship with a certain provider, that's usually whose services you'll want to use.

We'll formulate a score based on how many payment methods are available and their quality. Realistically here, you can't have too many options. The more inclusive, the better.

Guide to Online Sports Betting in the UK

How do I know these United Kingdom betting sites are safe and secure?

All sportsbooks and betting sites featured in this article are completely legitimate. They are licensed and regulated by the UK Gambling Commission and have built up earned reputations of trust amongst their customer base.

What's the most popular deposit method to use at UK online bookies?

The best deposit method is a matter of preference. Most people have built up a relationship with one type of deposit method and therefore feel more comfortable trusting them by default.

For your convenience, we've listed some of the more popular and common options below:


Visa/MasterCard Debit




What sports can I bet on in the United Kingdom?

The type of sports you can bet on vary depending on the bookmakers you are registered at. Here are some of the more common sports you are likely to see:



Horse Racing

US Sports



What types of bets can I place as a UK punter?

The types of bets you can place depend on the website you are on. Here's a list of some of the more common bets available:

Single win bet

Accumulator bet (doubles, trebles, fourfolds, etc.)

System bets (Lucky 15, Patent, Yankee)

Place bets

Bet Builders

What are the best football betting sites in the UK?

We crowned Mr. Play Sport is the best football betting site in the UK for its extensive range of markets and free bet bonus. Still, a lot of different bookmakers cater to football, so chances are you'll be able to find a lot of good options on this list.

What are the best new betting sites in the UK?

Some of the top-rated new betting sites for UK players include ZetBet, Mr. Play Sport, and FansBet. These betting sites have been launched recently but quickly cemented their popularity and reputation.

Which UK online betting sites have competitive odds?

Competitive odds can be a matter of opinion for some, as most betting sites will feature by and large the same odds as each other. The difference is, sometimes online bookmakers like 888 Sport feature odds boosts or modifiers that can make them seem more attractive than the competition.

What's the most popular UK betting site?

We think ZetBet deserves the crown of the best UK betting site currently, but it's a fluid situation and everyone is entitled to their own opinion. Why not register at all the websites on this list and see which one you think deserves it?

Let’s Compare the Top 5 UK Betting Sites

ZetBet: For the best all-around sports betting experience, ZetBet should be your first port of call. Overall score: 99%

Mr. Play Sport: Football fans looking for special profit boosts and extended markets should try out Mr. Play today. Overall score: 97%

BetUK: For a distinctly British platform with great horse racing coverage, BetUK ticks all the right boxes. Overall score: 96%

Grosvenor Sport: Grovesnor Sport provides a mix of sports, casino, and poker as well as some unmissable bonus offers. Overall score: 94%

888 Sport: If you're looking for incredible bonuses and unique features, then 888 Sport is the betting site for you. Overall score: 90%

How to Register at a UK Sports Betting Site

Step 1 - Create an Account at ZetBet

Log on to ZetBet and hit the 'Sign Up' button

Fill out the required details

Wait for your validation link to arrive

Step 2 - Complete Validation Process

Check your email inbox for your validation link

If it's not there, check your spam box

Once located, click the link to complete the validation process

Step 3 - Deposit and Play

Deposit using your chosen payment method

Use a bonus if applicable

Play and have fun!

Are You Ready to Explore the Best UK Sports Betting Sites?

Ultimately, the betting site you prefer to spend your time and money on is a personal choice.

ZetBet is our number one pick for providing UK punters with an excellent all-around service. But certain conditions may matter more to you than others.

Here's our last bit of advice: Why not give every website on this list a go, at least once? You'll lose nothing from doing so, and you'll gain a lot in the way of bonus bets and perks. Treat it like a try before you buy - with the bonuses being the samples!

Whether you do decide to take our advice or not, just remember the golden rules: Have fun and bet responsibly.

DISCLAIMER: Gambling involves risk and you must not gamble with funds you can’t afford to lose. It is not a solution to any financial difficulty. Remember, the house always wins!

If you believe you’re suffering from a gambling addiction or know anyone who does, call the National Gambling Helpline at 0808-8020-133 right away. Their advisors can help make gambling safe for you.

All gambling sites and guides are 18+ only. Online casinos listed here may not be available in your region. Don’t forget to check local laws to make sure it’s legal where you’re based.

Check out the free gambling addiction resources from these organizations.