Johnnie Walker Princes Street: See inside the new Edinburgh visitor centre
As Edinburgh’s new Johnnie Walker Experience visitor centre launches today on Princes Street, would you like to take a sneak peek inside?
Let us know what you think and join the conversation at the bottom of this article
The new centre, formerly the House of Fraser, will be a prestigious hotspot for whisky-lovers and tourists visiting the city.
It boasts a rooftop terrace, featuring views of Edinburgh Castle, and comes after four and a half years in the making.
Diageo says it is pouring £185 million into whisky tourism in Scotland, with the Princes Street facility at the centre of its plans.
Johnnie Walker Princes Street will open its doors to the public at 1 pm on Monday, September 6. Tickets for tours start from £25 per person.
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It boasts a rooftop terrace, featuring views of Edinburgh Castle, and comes after four and a half years in the making.
5. International appeal
Over 150 diverse new employees, speaking 23 languages between them, will bring to life the 200-year story. Photo: Contributed
6. Relaxing in style
The centre is crowned by two world-class rooftop bars Photo: Contributed
7. Personalised experience
Shoppers can select from rare and exclusive whiskies, fill their own bottles and have them personalised. Photo: Contributed
8. Creating combinations
With more than 800 flavour combinations available in the dispensation systems, one person could visit Johnnie Walker Princes Street every day for more than two years and not have the same experience twice. Photo: Contributed