Luxury hotel to offer guests a taste of Apple TV

An artist's impression of how the reception will look at 38 Gardner's Crescent. Picture: contributed
An artist's impression of how the reception will look at 38 Gardner's Crescent. Picture: contributed
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A FOUR-star hotel boasting Apple TV in every bedroom is set to open in the Capital early next year.

The world’s largest hotel group has signed a deal to open a Mercure at 38 Gardner’s Crescent by spring.

French-owned hotel group Accor said that each of the 110 bedrooms will have the set-top box, which can stream content from the likes of film website Netflix and YouTube.

The hotel facing one of the Capital’s finest Georgian terraces is nearing completion, and will be run by Edinburgh City Hotels, bringing Accor’s tally of developments across Scotland to 20.

Thomas Dubaere, managing director of Accor UK and Ireland, stressed the new hotel demonstrated “commitment” to growing the business in Scotland, where it now employs nearly 1000 people. 
He said: “These new hotels will help us to expand the Accor brands in Scotland, where our business is already enjoying great success.

“We’re especially pleased to be working with franchise partners for these economy and mid-scale hotels, as these are segments where we see a lot of growth potential.

“Scotland is an important region for us, with its enviable tourism industry and 
flourishing businesses, so we continue to seek new opportunities to grow and participate in the local economy.”

The hotel is close to the B-listed former Telephone Exchange, and the West End Conservation Area, and replaces the home of defunct airline Flyglobespan, which was demolished to make way for the new building.

It is understood that neighbours have complained, however, over road closures and noise during the construction work.

Eric McAuslan, treasurer of the Friends of Gardner’s Crescent, said there had been “frustration”, particularly over a new one-way road system.

Another neighbour, who lives opposite the development, said: “Residents haven’t enjoyed the past year while this hotel is being built.

“There have been numerous issues with noise, the road being closed with little or no notice, and rubbish collection being missed because bins have been blocked off.

“Very few neighbours were notified at the planning stage but apparently it was necessary to notify the BT Telephone Exchange even though nobody lives there.

“I think when it’s finished it will have a negative impact on what is a quiet leafy street.”

Accor has a series of developments across the Capital, including Ibis hotels on the Royal Mile, South Bridge, St Andrew Square and Edinburgh Park.

Its Adagio Aparthotel is also due to open in 2017 as part of the new £6.5 million public square at the heart of the New Waverley development.

Edinburgh City Hotels was unavailable for comment.