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The London 2012 official Team GB supporters Football shirt has received a lukewarm welcome from a leading fans group.

Priced at £52, and part of the range from official sportswear partner adidas, it is described as “a great gift for the football mad or the Team GB supporter and a unique souvenir of the London 2012 Games”.

The royal blue top was recently modelled by Gareth Bale and Aaron Ramsey.

Malcolm Clarke of the Football Supporters’ Federation said: “These are hard times for fans and, at £52, I suspect this piece of merchandise won’t exactly fly off the shelves.”