Foundation of Hearts today launched a reward scheme for its 8000 members as a ‘thank you’ for their cash backing.
The initiative will see fans allocated one point for every pound they have pledged to the Foundation, which supplies money to the Tynecastle club using fans’ monthly donations.
As fans’ Maroon Points totals increase, they will become eligible for rewards like having their name on next season’s fan tribute kit or owning a virtual souvenir plot of the Tynecastle pitch. Foundation members can in time also qualify for a retail discount card being run by Hearts.
The Foundation hope to assume control of Hearts from current owner Ann Budge within the next four and a half years and are keen to grow their number of monthly pledgers.
“Some 8000 supporters have given generously since Ann Budge took over the reins at the club,” said Ian Murray, chair of Foundation of Hearts. “There is no doubting the extraordinary commitment of Hearts fans and, as Ann emphasised at the recent club AGM, their financial contributions to the Foundation have been absolutely crucial in saving the club and enabling it to move forward.
“Today, with the support of the club, we are putting in place a scheme which acknowledges that commitment through a series of acknowledgements based on individuals’ levels of contributions. We very much hope that this ‘thank you’ will encourage existing members to keep pledging and will also attract other fans to support the club through the Foundation scheme.”
Details of the Fan Rewards Scheme are at the new Foundation website (www.foundationofhearts.org).