Edinburgh restaurateurs expand local produce delivery service to the Lothians
A food and goods delivery service set up by leading Edinburgh restaurateurs to support high quality, sustainable produce from local suppliers amid the Covid-19 crisis, has now been expanded beyond the Capital to customers in East, West and Midlothian.
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Chef patron Scott Smith, who recently appeared on BBC’s Great British Menu, and wife Laura Smith are behind award-winning Fhior restaurant on Broughton Street.
‘Root To Market’ was set up in April 2020 in response to the sudden closure of the hospitality sector, pivoting their operation to protect their supply chain – in particular for those suppliers who had no alternative routes to consumers.
Establishing a loyal customer base over the first year of trading, Root To Market has become an important sales channel for suppliers and a quality and convenient alternative to supermarket shopping, with a service focused on local sourcing, sustainability and fair pricing.
Chef patron of Fhior restaurant Scott Smith said: “Root To Market is a means by which the fantastic produce that is made on our doorsteps can be delivered directly to customers’ doors.
“What this experience has taught us is that people are a lot more aware of where their food comes from and they are keen to support local businesses. This offers a real alternative to the big supermarkets and, the fact is, you can get this amazing produce at affordable prices which also gives suppliers a fair deal.”
Among the Lothians' suppliers and producers working with Root To Market are, Mungoswells located in Drem, Haddington’s Yester Farm Dairies, Phantassie Organics from East Linton, Dunbar’s Chocolate Tree, Buck and Birch in Macmerry and Seabuckthorn, foraged locally in East Lothian.