Fisherrow Sands sees beach visitors clean up their acts

Fisherrow Sands beachFisherrow Sands beach
Fisherrow Sands beach
A campaign by environmental charity, Keep Scotland Beautiful, that aimed to clean up Scotland’s beaches, has been dubbed a success following swathes of positive feedback and results.

The My Beach, Your Beach campaign which launched in mid-July at Fisherrow Sands, looked to help improve water quality at six of Scotland’s well-loved beaches through targeted interventions to change attitudes and behaviour.

It involved messaging that appeared on bins and lamppost signs encouraging people to dispose of waste responsibly.

Hide Ad
Hide Ad

As well as starting an online programme that focused on engaging people with their local beach through information, quizzes, photo galleries and even a virtual ‘Doggy Ambassador’ competition.

Paul Wallace, campaigns and innovation manager at Keep Scotland Beautiful, said: “This summer, our local neighbourhoods became even more precious to many of us. For those #LuckyToLiveHere by the beach, the unprecedented pressures of more people taking holidays and day trips in Scotland, consuming more single-use items and take-away food and using limited services, such as toilets and bins, were felt.

“We’re grateful to both council staff and members of the local community for working tirelessly to keep the beach clean for everyone to enjoy.”

Despite the success, 38 percent of people still think that dog poo is an issue and 26 percent believe that litter is also a problem at Fisherrow Sands.

Hide Ad
Hide Ad

But 66 percent of those surveyed in the area have said they are willing to pick up litter when visiting the beach in order to leave it cleaner than they found it.

And last year, the project saw a 56 percent reduction in litter and a 62 percent reduction in dog poo at Fisherrow Sands, as compared to the previous year.

The successful campaign raised awareness of the potential impact on bathing water quality by dog fouling and encouraging gulls by feeding and leaving litter.

East Lothian council’s environment spokesperson, Cllr Norman Hampshire, said: “Although visitor numbers have been higher than usual this year, particularly during good spells of weather, we have seen a renewed respect for the environment with visitors disposing of their litter responsibly and cleaning up after their dog.”

Hide Ad
Hide Ad

Find out more about Fisherrow Sands by visiting its campaign web page.

A message from the Editor:Thank you for reading this story on our website. While I have your attention, I also have an important request to make of you.The dramatic events of 2020 are having a major impact on many of our advertisers - and consequently the revenue we receive. We are now more reliant than ever on you taking out a digital subscription to support our journalism.Subscribe to the Edinburgh Evening News online and enjoy unlimited access to trusted, fact-checked news and sport from Edinburgh and the Lothians. Visit now to sign up.By supporting us, we are able to support you in providing trusted, fact-checked content for this website.Joy Yates