Johnnie Walker Princes Street: Search is on to recruit more than 150 talented individuals for visitor experience
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Recruitment for more than 150 new jobs at the global visitor experience, which is set to open in Edinburgh’s West End in summer 2021, went live this week.
Among the new jobs being advertised are bartender roles, experience ambassadors, performance artists as well as front of house and retail positions, with the most talented and passionate individuals being sought for all roles.
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Hide AdBarbara Smith, managing director of Scotland Brand Homes, said: “Johnnie Walker Princes Street will be the most exciting new visitor experience to open in Edinburgh for decades and we want to recruit the best talent to join our team.


“Johnnie Walker is a whisky of exceptional character and we are looking for real characters to tell our story and to create an unforgettable experience for every person who walks through our doors.
“We know it is a difficult time for everyone across the hospitality and tourism industry with many people losing their jobs, which is why we are pleased to be able to restart the recruitment process and to create new high value jobs in the Edinburgh economy.”
Johnnie Walker Princes Street will bring to life the story of the world’s biggest selling Scotch whisky and is part of a wider £185 million plan by leading distiller, Diageo, to transform whisky tourism in Scotland.
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Hide AdExperience ambassadors will guide guests through the building, engaging them in the story of Johnnie Walker, Scotch whisky and Scotland. Applicants should be natural storytellers and ideally have previous experience as a tour guide or similar role.


Retail staff will work in the store, designed to be a shopping destination in its own right. Applicants should have some retail experience and be a strong communicator with great customer service skills.
The two rooftop bars will be ‘must-visit’ destinations for the combination of stunning views and drinks, with bar staff at the cutting edge of whisky and cocktail creation. Previous bar experience is preferred but above all a passion for mixology and Scotch is being called for.
The story of Johnnie Walker will be a fundamental part of the visitor experience and a team of performance artists are required to help bring that story to life. These roles are best suited to artists who can really get into character and have live acting or performance experience.
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Hide AdFull training will be provided for each of the roles, which will commence in Spring 2021.
Diageo distilleries will see major work undertaken as part of the £185 million investment, including Glenkinchie, Cardhu, Caol Ila and Clynelish.
The investment will also see the revival of the iconic lost distilleries of Port Ellen and Brora.
Johnnie Walker Princes Street offers a benefits package and training and development, with great career opportunities across Johnnie Walker and parent company Diageo. Employees can also expect a range of shift and working patterns to cater for people at all ages and stages of life.
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Hide AdPeople who have applied previously for roles at Johnnie Walker Princes Street do not have to re-apply. All applicants will be considered ahead of the next stage of recruitment.
To discover more about the roles available or to apply, details can be found on the Diageo website.
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