The Celebrity Apprentice: who are the celebs on BBC show? Start time explained
Meet the stars on the special Celebrity Apprentice episodes this Christmas! 🎅📺
- The Celebrity Apprentice has returned for a Christmas outing!
- Familiar favourites and stars are heading to Lapland.
- But who can you expect to see in the cast this year?
The Celebrity Apprentice is making a surprise return after nearly two decades away. The BBC has revived the all-star spin-off of its hit reality show.
Lord Sugar will be sending a group of celebrities to Lapland for a festive challenge. It is all in the name of charity!
But what can you expect from the special? Here’s all you need to know:
Who is on The Celebrity Apprentice this year?


The full line-up includes quite the mix of former Apprentice favourites and TV legends. It includes names from shows like Strictly, I’m a Celebrity, and Gladiators.
- JB Gill - JLS singer/ Strictly finalist
- Kadeena Cox - Paralympic athlete & cyclist
- Eddie Kadi - Comedian/ I’m a Celebrity contestant
- Angela Scanlon - TV presenter
- Tom Skinner - former Apprentice candidate and social media star
- Sarah Hadland - stage and screen actress
- Matt Morsia (Legend) - Gladiators star
- Jake Wood - EastEnders actor (Max Branning)
- Charlie Hedges - BBC Radio 1 presenter
- Shazia Mirza - Stand-up comedian
- Rob Rinder - TV personality and lawyer
- AJ Odudu - TV presenter (Big Brother)
Angela Scanlon said: “I’ve also seen the show for a million years and have been guilty of teasing the candidates’ efforts - sorry, it’s true! Sometimes their decision making and the things that they produce under pressure are wildly questionable, and you’re sitting at home going, “Sorry, are these their business ideas?
“My 7-year-old could do better than that.” And then cut to me in Lapland producing a biscuit for kids named after a 64-year-old bald man and I would go toe-to-toe with anyone to defend that little baked fella.”
AJ Odudu added: “It’s an iconic show, and the idea of stepping into that world, while raising money for such a brilliant cause, was just too good to pass up. I love a challenge, and this felt like a fun way to throw myself into something completely different while making a real difference.”
Who are the advisors on The Celebrity Apprentice?


Lord Sugar will be assisted by two of his trusted advisors once again. There has been a slight rejig for this festive special.
Baroness Karen Brady is back as usual and will undoubtedly spark plenty of meme-worthy moments. She will be joined by Mike Souttar - who is one of the regular interviews in the regular season.
Mike said: “Oh I was absolutely delighted that I was invited to act as Lord Sugar’s eyes and ears as Tim was unable to make the filming dates work.
“I had to don the attractive Christmas jumper and jump on a plane to Lapland. I’d never been before, so it was a thrill and what an interesting bunch of celebrities to spend time with.”
Karen added: “First of all it's all for a really important charity, Children in Need. It's one of those charities that genuinely changes lives.
“Not just through big national campaigns, but through the everyday support it gives children and families that are really struggling across the UK. So partnering with them is important because it reminds us what business and success should really be about.”
What time is The Celebrity Apprentice on today?


Santa might have already finished his rounds, but he has left one last TV present under the tree. The Celebrity Apprentice is making its grand return after 17 years (can you believe it) tonight (December 29).
The two-part special will see the stars sent to Lapland for a festive special. The first episode is set to be broadcast this evening.
It will start at 9pm and is due to run for around an hour. The Celebrity Apprentice is due to finish at approximately 10pm.
When is the second part on TV?
The Celebrity Apprentice will continue tomorrow (December 30) night. It is due to start at 9pm once again, following the DIY SOS: Gladiators Special.
The second-part is also due to run for an hour. It means that the whole of the Christmas special will run for two hours in total.
What has been your favourite watch over the Christmas period and 2025 in general? Let me know by email: [email protected].